Units by Organisational Unit - Department of Marketing - 2018

  • BEX5463 Advanced buyer behaviour
  • MKB1700 Fundamentals of marketing
  • MKB2500 Retail management principles
  • MKB2600 Tourism marketing
  • MKB2703 Consumer psychology
  • MKB2704 Consumer orientated marketing communications
  • MKB2705 Research methods and analysis
  • MKB2706 Brand and product management
  • MKB3301 Services marketing
  • MKB3531 International marketing
  • MKB3881 Digital marketing
  • MKC1200 Principles of marketing
  • MKC2110 Buyer behaviour in marketing
  • MKC2130 Marketing decision analysis
  • MKC2500 Marketing research analysis
  • MKC2610 Strategic retailing in the global market
  • MKC3110 Market analysis and strategy development
  • MKC3130 Strategic issues in marketing
  • MKC3140 Marketing strategy implementation
  • MKC3220 International marketing
  • MKC3300 Marketing law
  • MKC3460 Integrated marketing communication
  • MKC3500 Survey data analysis
  • MKF1120 Marketing theory and practice
  • MKF2111 Buyer behaviour
  • MKF2121 Marketing research methods
  • MKF2131 Marketing decision analysis
  • MKF2401 Marketing issues in packaging design
  • MKF2521 Brand management
  • MKF2540 Retail management principles
  • MKF2801 Marketing insights
  • MKF3001 Special studies unit
  • MKF3121 Marketing planning and implementation
  • MKF3131 Strategic marketing
  • MKF3141 Issues in competitive advantage
  • MKF3151 Marketing planning and strategy
  • MKF3301 Services marketing
  • MKF3461 Marketing communication
  • MKF3471 Sales management and negotiation
  • MKF3500 Survey data analysis
  • MKF3531 International marketing
  • MKF3621 Advertising management and campaigns
  • MKF3710 Specialised applications in marketing
  • MKF3881 Digital marketing
  • MKF5150 Major project
  • MKF5200 Assessing marketing performance
  • MKF5231 Strategic brand management
  • MKF5241 Sport marketing and sponsorship
  • MKF5251 Case studies in marketing strategy
  • MKF5260 International marketing
  • MKF5280 Sustainable marketing
  • MKF5301 Minor thesis
  • MKF5351 Marketing strategy masterclass
  • MKF5371 Business to business marketing
  • MKF5391 Sales management
  • MKF5403 Advanced business research methods
  • MKF5461 Contemporary issues in marketing
  • MKF5463 Advanced buyer behaviour
  • MKF5500 Survey data analysis
  • MKF5505 Marketing for healthcare managers
  • MKF5601 Social media marketing
  • MKF5630 Services marketing
  • MKF5641 Advanced marketing communication
  • MKF5660 Relationship marketing
  • MKF5741 Marketing performance and decision analysis
  • MKF5760 Marketing leadership in society
  • MKF5761 Managing supply networks
  • MKF5801 Customer focused innovation
  • MKF5911 Theory and process of buyer behaviour
  • MKF5912 Marketing research
  • MKF5916 Foundations of marketing
  • MKF5917 Understanding marketing and consumers
  • MKF5926 Integrated marketing communication
  • MKF5970 Direct marketing
  • MKF5979 Marketing financial services
  • MKF5981 Retailing
  • MKM5211 Applied business project
  • MKM5260 International marketing
  • MKM5955 Marketing and the international consumer
  • MKP3200 Sports marketing and sponsorship
  • MKP3800 Social marketing
  • MKS1120 Marketing theory and practice
  • MKS2402 Consumer behaviour
  • MKS2420 Marketing research methods
  • MKS2431 Business marketing
  • MKS2460 Integrated marketing communication
  • MKS3121 Marketing planning and implementation
  • MKS3440 Marketing strategy
  • MKS3444 International marketing
  • MKS3631 Marketing internship
  • MKS3881 Electronic marketing
  • MKS5955 Marketing and the international consumer
  • MKW1120 Marketing theory and practice
  • MKW1300 Introduction to social commerce
  • MKW2402 Consumer behaviour
  • MKW2420 Marketing research methods
  • MKW2431 Business marketing
  • MKW2460 Integrated marketing communication
  • MKW3121 Marketing planning and implementation
  • MKW3301 Services marketing
  • MKW3440 Marketing strategy
  • MKW3444 International marketing
  • MKW3610 Marketing strategy and implementation
  • MKW3701 Neuroscience of decision-making: An introduction
  • MKW3841 E-business performance measurement
  • MKW3881 Electronic marketing
  • MKX1500 Retail management principles
  • MKX2531 Not for profit marketing
  • MKX3002 Enhanced research skills
  • MKX3200 Sport marketing and sponsorship
  • MKX3481 Marketing channels
  • MKX3521 Global study programs in marketing
  • MKX3631 Marketing internship
  • MKX4050 Marketing theory
  • MKX4060 Marketing research practice
  • MKX4070 Qualitative research methods
  • MKX4080 Advanced business research methods
  • MKX4461 Contemporary issues in marketing
  • MKX4900 Honours research thesis
  • MKX5123 Entrepreneurial innovation
  • MKX5521 Global study programs in marketing
  • MKX5931 International dimensions of electronic business
  • MKX5955 Marketing and the international consumer
  • MKZ5955 Marketing and the international consumer