APG5720 - Cultural tourism and events management - 2018

Trends, theories and practices in cultural tourism and special events, especially the role of social/environmental impacts and related policy issues in modifying the future of cultural tourism internationally. Unit explores the interpretation of cultural phenomena, institutions, places and landscapes as tourism attractions and identifies cultural product and marketing practices which bridge the gap between tourism and cultural resource management. The strategic role of events is considered in the context of Tourism, Marketing and Management.

On successful completion of this units students will be able to:

1. Provide a foundation knowledge of the role of cultural tourism in Australian and international contexts;
2. Provide understanding of the theory and practice of cultural tourism product development, including major cultural institutions such as museums, theatres and galleries and of cultural precincts;
3. Equip with skills in analysing the interaction of tourism with built and natural cultural heritage and Aboriginal culture and history;
4. Develop research, writing and oral presentation skills

Within semester assessment: 100%

Minimum total expected workload to achieve the learning outcomes for this unit is 288 hours per semester typically comprising a mixture of scheduled learning activities and independent study. A unit requires on average three/four hours of scheduled activities per week. Scheduled activities may include a combination of teacher directed learning, peer directed learning and online engagement.

See also Unit timetable information

Cultural and creative industries

International sustainable tourism management

Tourism