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Bachelor of Communication/Bachelor of Tourism - BComn/BTour


General

Course code: IBCTDB

The Bachelor of Communication/Bachelor of Tourism program offers students the opportunity to graduate with two separate degrees, a Bachelor of Communication degree and a Bachelor of Tourism degree from Monash University. Normally, if undertaken alone, these degree courses are each of three years duration. When taken in conjunction, students are able to cross-credit subjects from one degree to the other, allowing them to complete both courses after four years of full-time study.

Course objectives

The objectives of the Bachelor of Communication course are to provide students with a knowledge of:

The objectives of the Bachelor of Tourism course are to provide students with a knowledge of:

Admission requirements

(a) Victorian Certificate of Education (VCE)

Satisfactory completion of the VCE with English, units 3 and 4, and Mathematics, units 1 and 2.

(b) Comparable qualifications

Applicants may also satisfy entrance requirements on the basis of qualifications deemed to be the equivalent of the above VCE. TAFE qualifications (eg the first year of a TAFE associate diploma or a TAFE qualification that satisfies the first year of a TAFE associate diploma) or comparable Year 12 qualifications including International Baccalaureate or approved tertiary-level study completed in Victoria, other States of Australia or overseas may satisfy entry requirements.

(c) Special admission - mature age

Those who have reached at least twenty-three years of age in the year of application and who have either not satisfied the above entrance requirements or have done so more than three years prior to their application, may apply for entry. These applicants will be required to pass an admission test and undertake other assessments as prescribed.

(d) Open Learning

Successful completion of at least two open learning (OLA) subjects may satisfy entry requirements.

Fees

The Higher Education Contribution Scheme (HECS) requires contributions to be made by students towards the cost of their higher education studies commenced after 1 January 1989. The amount to be contributed depends on the study load (subjects) undertaken each semester, and is payable whether or not a pass in each subject is achieved. An additional fee will also apply for amenities and library services. More detailed information relating to HECS can be obtained from Student Relations and Inquiries, Monash University, Berwick Campus, Clyde Road, Berwick, Victoria 3806.

Credit for work done elsewhere

Credits and exemptions may be considered for previous tertiary-level study or post-secondary study (including TAFE) in Australia and overseas. Each application is assessed on a case-by-case basis. It is essential that subjects submitted for credit and exemption fit the philosophy and principles of this degree course of study. Subjects studied more than ten years ago are regarded as beyond a reasonable time limit and will not be considered for credit/exemption.

Mode of offering

This course is taught on-campus at the Berwick Campus.

Duration

Four years full time.

Course structure

Students must complete thirty-two subjects to satisfy the requirements for the Bachelor of Communication/Bachelor of Tourism double degree; eighteen subjects towards the Bachelor of Communication and fourteen subjects towards the Bachelor of Tourism.

(a) A candidate must complete the following six core communication subjects:

For details of these subjects consult the Arts handbook.

(b) A candidate must complete a six-subject specialisation sequence chosen from advertising, business information technology (offered only if sufficient student demand), information management systems (offered only if sufficient student demand), journalism studies or public relations.

(c) A candidate must complete a six-subject sequence offered by the faculty of Arts. Sequences in English/cultural studies, German, history, Japanese, Korean, philosophy and Spanish are offered at Berwick campus. For details of these subjects consult the Arts handbook.

(d) A candidate must complete the business tourism major consisting of the following subjects:

(e) A candidate must complete the cultural and environmental tourism major consisting of the following subjects: (f) A candidate must complete AFB1001 (Introductory Accounting A) and ECB1103 (Ethics economy and society) as part of the tourism components in the tourism degree.

ElectivesCommunication specialisation teaching areas

Advertising

This major provides students with a knowledge of the theory and practice of advertising, and the skills to work at an entry level in copywriting, account service, media planning and account planning. Subjects available:

Business information technology

Offered subject to sufficient student demand

This major provides students with the knowledge to understand and implement information technology within a variety of areas, including media work, public relations, marketing, management and journalism. Subjects available:

For details of these subjects consult the Computing and Information handbook.

Information management systems

Offered subject to sufficient student demand

This major provides students with an understanding of the basis theory of information management and its role in society. Subjects available:

For details of these subjects consult the Computing and information technology handbook.

Journalism studies

This major will equip students with a range of journalism skills and knowledge, appropriate for flexible application in a variety of employment settings. Subjects include:

For details of these subjects consult the Arts handbook.

Public relations

This major provides students with a knowledge of the theory and practice of public relations and the skills to work at an entry level as a public relations practitioner in a PR consultancy, in a government or corporate PR unit. Subjects available:

Progression to further studies

Students whose academic performance is considered of sufficient standard may proceed to honours studies in one of the specialisations of accounting, economics, management, marketing, tourism or mass communication at the Gippsland campus, or advertising or public relations at the Caulfield campus.


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