FIT3134 - Entrepreneurship - 2019

6 points, SCA Band 2, 0.125 EFTSL

Undergraduate - Unit

Refer to the specific census and withdrawal dates for the semester(s) in which this unit is offered.


Information Technology

Chief examiner(s)

Assoc Professor Anuja Dharmaratne (Semester 1)
Mrs Helena Nortje (Semester 2)

Unit guides



  • First semester 2019 (On-campus)

South Africa

  • Second semester 2019 (On-campus)


Students must have completed at least 72 credit points in an undergraduate degree or double degree.




As the world of complex technology expands with innovation requiring global foundations, the need for dynamic entrepreneurs grows. The framework of this unit will provide students with the practical knowledge, skills and tools to utilise entrepreneurship to quickly and efficiently evaluate entrepreneurial ideas to provide solutions for a market opportunity. This unit will empower students to become the business leaders of the future utilizing practical and logical approaches to bring together entrepreneurship and innovation within a global context.


At the successful completion of this unit, students should be able to:

  1. explain the concepts of innovation and entrepreneurship
  2. demonstrate entrepreneurial creativity
  3. apply the concepts of intellectual property & venture funding to projects
  4. conduct basic market research, and analyse the results
  5. create and evaluate a value proposition
  6. formulate, review and defend a business case
  7. devise a pitch and demonstrate pitching competency.


In-semester assessment: 100%

Workload requirements

The unit requires a two hour timetabled workshop. Minimum total expected workload to achieve the learning outcomes for this unit is 12 hours per week typically comprising a mixture of scheduled learning activities and independent study. Independent study may include associated readings, assessment and preparation for scheduled activities.

See also Unit timetable information