MKM5251 - Innovation and entrepreneurship - 2019

6 points, SCA Band 3, 0.125 EFTSL

Postgraduate - Unit

Refer to the specific census and withdrawal dates for the semester(s) in which this unit is offered.


Business and Economics

Organisational Unit

Department of Marketing

Chief examiner(s)

Dr Vicki Janine Little


Dr Vicki Janine Little

Unit guides



  • First semester 2019 (On-campus)


Entrepreneurship and innovation are at the heart of modern business and social enterprises, nation states and society, driving economic development. Entrepreneurs in all situations identify opportunities that others cannot, and locate and configure resources in new ways to create value for stakeholders. This unit aims to provide students with an understanding of the processes, risks, rewards, motivations, and societal impacts of innovation in community, national, regional and global settings. It aims to inspire students to develop an entrepreneurial mindset, and to support their ability to innovate and build organisations for sustainable growth, benefiting all stakeholders. The course will explore the nature of enterprise, the role of the entrepreneur, and the role of innovation and technology in the entrepreneurial process. The focus is on capability development and growth, making it relevant for small and large, profit and not-for-profit ventures. It is aimed at nurturing individuals wishing to create innovative futures for themselves and their communities, and for markets and economies.


The learning goals associated with this unit are to:

  1. explain how an entrepreneurial mindset and the associated skills supports innovation in the contexts of corporate venturing, social entrepreneurship and business start-up projects
  2. apply an entrepreneurial mindset and skills to develop innovative solutions to complex community and business problems in conditions of uncertainty
  3. recommend strategies to evaluate entrepreneurial skills, values and behaviours; and to further develop the entrepreneurial mindset of both themselves and others
  4. demonstrate entrepreneurial and innovation related skills, including identifying and evaluating opportunities, solving problems creatively, communicating effectively, and influencing stakeholder groups
  5. demonstrate the ability to work productively in teams to collaboratively explore opportunities, generate ideas and find and communicate solutions to a predefined challenge.


Within semester assessment: 100%

Workload requirements

Minimum total expected workload to achieve the learning outcomes for this unit is 144 hours per semester typically comprising a mixture of scheduled learning activities and independent study. Independent study may include associated readings, assessment and preparation for scheduled activities. The unit requires on average three/four hours of scheduled activities per week. Scheduled activities may include a combination of teacher directed learning, peer directed learning and online engagement.

See also Unit timetable information