MBA5113 - MBA Labs: Strategy project - 2019

The MBA Labs: Strategy project reflects the innovative, applied and research-orientated ethos of Monash University. The MBA Labs will function as a business laboratory, in which ideas are tried and tested, critiqued and improved. The spirit of discovery, enterprise and progress will be evident in the process and the outcomes, the cycle of practice and reflection will exemplify the experience.

In this MBA applied consulting project, students integrate their knowledge from Module 1 to address the opportunities and/or challenges of host organisations. Under supervision of their professors, and with the support of a nominated project sponsor, student teams identify a significant strategic issue for their host organisation, and combine their strategy, marketing and accounting knowledge to tackle the issue. The output is a presentation and report for the sponsor.

The learning goals associated with this unit are to:

1. synthesise a complex business situation and develop recommendations
2. integrate academic learning with business practice in a client-orientated consulting report
3. manage an applied business project team, process, deliverables and client relationship.

Within semester assessment: 100%

Minimum total expected workload to achieve the learning outcomes for this unit is 144 hours per semester typically comprising a mixture of scheduled learning activities and independent study. Independent study may include associated readings, assessment and preparation for scheduled activities. The unit requires on average three/four hours of scheduled activities per week. Scheduled activities may include a combination of teacher directed learning, peer directed learning and online engagement.

See also Unit timetable information