MKF1501

Buying for retail markets (6 points)

(BUS)

Leader: Mr Michael Morrison

Offered:
Caulfield Second semester 2003 (Day)
Caulfield Second semester 2003 (OCL)
Caulfield Second semester 2004 (Day)

Synopsis: Buying for different retail markets including retail formats catering for new consumer buying preferences, different merchandise categories, direct marketing and niches such as specialty goods, etc. The influence of developing technologies on the merchandise planning process. The supply chain and the buying process. Merchandise planning as a component of the retail strategic planning process. Sourcing merchandise and negotiation practices. Stock management principles and practices in relation to just-in-time practice, stock keeping unit performance measures and profitability analysis.

Assessment: Assignments (6000 words): 60% + Examination (3 hours): 40%

Contact Hours: 3-hour class on-campus and off-campus

Prerequisites: MKF1500, MKF1120 or MKW1120 or MKC1200