6 points, SCA Band 1, 0.125 EFTSL
Undergraduate - Unit
Refer to the specific census and withdrawal dates for the semester(s) in which this unit is offered.
Faculty
Organisational Unit
Chief examiner(s)
Coordinator(s)
Not offered in 2019
Synopsis
This unit introduces students to electronic design for print outcomes. It develops sequentially upon the skills and knowledge of digital imaging by providing a focus upon the fundamental principles of graphic design and page layout. Students are introduced to the relationship of various software applications for electronic publishing to the design, efficient management of text, image assets and the preparation of files for presentation of digital artwork to a bureau required for the production of printed material. Demonstrations and lectures are given on visual communication and the graphic design of publication projects that emulate advertising industry standards.
Outcomes
Upon successful completion of this unit students will be able to:
- Recognise the basic set-up and components of a graphics workstation and peripheral devices and display an understanding of industry-standard publishing software;
- Understand the relationship of various software applications for electronic publishing to the design and production of printed material;
- Manage a variety of digital assets associated with an electronic publication (ie. translating and importing native image/graphic files created in other digital imaging applications, format text files, colour management, use typographic style sheets and document specifications);
- Demonstrate efficient organisation of text, image assets and the preparation and files for presentation of digital artwork to a bureau;
- Apply visual communication, graphic design and page layout skills to publication projects that emulate advertising industry standards;
- Understand and be able to apply the rules of occupational health and safety environment appropriate to this unit of study, particularly those applying to use of computing equipment, access to facilities, and the employment of healthy and safety studio practices.
Assessment
100% in-semester assessment
Workload requirements
12 hours per week including 3 contact hours plus 9 hours of independent study.
See also Unit timetable information