ATS3094 - The music business: How to be successful in the music industry - 2019

6 points, SCA Band 1, 0.125 EFTSL

Undergraduate - Unit

Refer to the specific census and withdrawal dates for the semester(s) in which this unit is offered.

Faculty

Arts

Organisational Unit

Sir Zelman Cowen School of Music

Chief examiner(s)

Mr Rod Davies

Coordinator(s)

Mr Rod Davies

Unit guides

Offered

Clayton

  • First semester 2019 (On-campus)

Prerequisites

Twelve credit points of second-year Arts units.

Synopsis

This unit examines fundamental concepts and business practices of the Australian music industry, focusing on the practical knowledge and transferable skills required to commence and maintain a professional career in the music industry. It explores the interaction of music and culture mediated through business institutions and includes an introduction to self-management, copyright, record companies and the recording process. Attention is paid to the Australian music industry and some comparison with overseas practices is made.

Outcomes

Upon completion of this unit, students are able to:

  1. Identify and discuss issues and business strategies that underlie the Australian music industry, and compare these to international music industry practices;
  2. Prepare personal professional documentation;
  3. Apply the principles of music management in a group industry project.

Assessment

Within semester assessment: 100%

Workload requirements

Minimum total expected workload to achieve the learning outcomes for this unit is 144 hours per semester typically comprising a mixture of scheduled learning activities and independent study. A unit requires on average three/four hours of scheduled activities per week. Scheduled activities may include a combination of teacher directed learning, peer directed learning and online engagement.

See also Unit timetable information

This unit applies to the following area(s) of study