APG5077 - Cultural and nature-based product management - 2019

12 points, SCA Band 2, 0.250 EFTSL

Postgraduate - Unit

Refer to the specific census and withdrawal dates for the semester(s) in which this unit is offered.



Organisational Unit

School of Languages, Literatures, Cultures and Linguistics

Chief examiner(s)

Dr Vicki Peel


Dr Vicki Peel

Unit guides



  • Second semester 2019 (On-campus block of classes)


Master of Tourism and Master of International Sustainable Tourism Management.

Students in other masters courses may seek permission to enrol in the unit.


The unit has a domestic field tripdomestic field trip (http://artsonline.monash.edu.au/currentstudents/field-trips/) component and may incur an additional cost.


The sustainable use of nature-based and cultural resources is vital to successful tourism destination development globally. In this unit students learn how to identify, assess, interpret and strategically manage these critical assets to maximise visitor experience and minimise negative environmental and cultural impacts. Students will learn from industry experts during the case-based field study of Hobart in Tasmania, a leading destination in both cultural, heritage and nature-based product development.


Upon successful completion of this unit, students should be able to:

  1. identify, assess and interpret cultural and nature-based assets for a tourist audience
  2. devise effective management strategy for sustainable cultural and nature-based tourism development
  3. propose appropriate research-based solutions to sustainable cultural and nature-based tourism challenges
  4. exhibit ethical values in the development of sustainable tourism in diverse cultural and nature-based contexts
  5. effectively communicate a well-argued tourism strategy across diverse medium.


Within semester assessment: 100%

Workload requirements

Minimum total expected workload to achieve the learning outcomes for this unit is 288 hours per semester typically comprising a mixture of scheduled learning activities and independent study. A unit requires on average three/four hours of scheduled activities per week. Scheduled activities may include a combination of teacher directed learning, peer directed learning and online engagement.

See also Unit timetable information

This unit applies to the following area(s) of study