MGS5640 - Cross-cultural management communication - 2017

6 points, SCA Band 3, 0.125 EFTSL

Postgraduate - Unit

Refer to the specific census and withdrawal dates for the semester(s) in which this unit is offered.


Business and Economics

Organisational Unit

Department of Management


Mrs Marlene Bogaards

Unit guides


South Africa

  • Trimester 1 2017 (On-campus block of classes)
  • Term 3 2017 (On-campus block of classes)


The unit looks at the ways in which cultural values are expressed in social behaviour and the communication process including non-verbal cues, in different societies and contexts. The relevance of culture to management practices is analysed and illustrated in various national cultural settings in the Southern African region. The unit then considers contemporary issues that affect the cross-cultural communication process (eg: ethics) before considering the international negotiation process. Objectives, methods of negotiation and ways of negotiating cross-culturally are considered. The unit seeks to impart to students the ability and an awareness of how to communicate effectively in a cross-cultural setting.


The learning goals associated with this unit are to:

  1. explain the concept of culture and its determinants
  2. develop an understanding of the principles of effective cross-cultural communication
  3. critically evaluate the role communication and negotiations play in international operations
  4. explain the negotiation process and identify and analyse impediments to effective negotiations
  5. assess the relevance of culture to management practises in different cultural settings
  6. identify and evaluate the links between culture, economic processes and organisations.


Within semester assessment: 50% + Examination: 50%

Workload requirements

Minimum total expected workload to achieve the learning outcomes for this unit is 144 hours per semester typically comprising a mixture of scheduled learning activities and independent study. Independent study may include associated readings, assessment and preparation for scheduled activities. The unit requires on average three/four hours of scheduled activities per week. Scheduled activities may include a combination of teacher directed learning, peer directed learning and online engagement.

See also Unit timetable information

Chief examiner(s)


MGX5640, MGZ5640, MGM5640