Monash University Handbook 2011 Postgraduate - Area of Study

To complete the Marketing major in the Postgraduate Diploma in Economics and Commerce, students must complete:

Five compulsory units (48 points):

• MKX4050 Marketing theory
• MKX4060 Marketing research practice
• MKX4070 Qualitative methods: paradigms and approaches
• MKX4080 Quantitative research methods in marketing
• MKX4900 Independent research project (24 points)

Students must have their enrolment approved by the head, or nominees of the Department of Marketing.

Graduate Student Office

Telephone: +61 3 9903 1400

Fax: + 61 3 9903 1357

Email: buseco-postgrad@monash.edu.au

+ 0171 Postgraduate Diploma in Economics and Commerce