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Undergraduate |
(BUS)
|
Leader: Mr Michael Morrison
Offered:
Caulfield First semester 2005 (Day)
Synopsis: Study of a series of retail business cases enabling students to analyse and evaluate retail strategies, management issues and business performance; implementation issues and the integration of all business functions (financial, marketing, human resources, operations and logistics).
Assessment: Case study reports (10,000 words): 100%
Contact Hours: 3 Hours class contact or equivalent per week
Prerequisites: MKF1500