MKW2402

Consumer behaviour (6 points)

(BUS)

Leader: Mr Brian Imrie Malaysia: Ms Ghazala Khan

Offered:
Malaysia First semester 2004 (Day)
Peninsula First semester 2004 (Day)
South Africa First semester 2004 (Day)
Berwick Second semester 2004 (Day)
Gippsland Second semester 2004 (Day)
Gippsland Second semester 2004 (OCL)
Hong Kong Second semester 2004 (OCL)
Perth Second semester 2004 (Day)
Singapore Second semester 2004 (OCL)
Malaysia Summer 2004 (Day)
Malaysia First semester 2005 (Day)
Peninsula First semester 2005 (Day)
South Africa First semester 2005 (Day)
Berwick Second semester 2005 (Day)
Gippsland Second semester 2005 (Day)
Gippsland Second semester 2005 (OCL)
Hong Kong Second semester 2005 (OCL)
Perth Second semester 2005 (Day)
Singapore Second semester 2005 (OCL)
Malaysia Summer 2005 (Day)

Synopsis:

Assessment: On-campus - Assignment(s): 50% + Examination (3 hours): 50% Off-campus - Assignment(s): 50% + Examination (3 hours): 50%

Contact Hours: 3 Hours class contact or equivalent per week

Prerequisites: MKW1120

Prohibitions: MKW2111 and MKC2110