MKF5290

Competitive analysis (6 points)

(BUS)

Leader: To Be Advised

Offered:
Caulfield First semester 2004 (On-campus)

Synopsis:

Assessment: Assignment(s): 60% + Examination (3 hours): 40%

Contact Hours: 3 Hours class contact or equivalent per week

Prerequisites: Students enrolled in course code 3802 (M.Mktg Stream B) must have passed six graduate marketing units. All other students must have passed six graduate marketing units including MKX9160