Off-Campus Learning Guide 2004
Business and Economics

Bachelor of Business (Retail Management)

Course code: 0517 + Course abbreviation: BBus(RetMgt) + Caulfield + Three years full-time, six years part-time + Course coordinator: Mr Michael Morrison + Total credit points required: 144 + Attendance not required

General course information

The overall aim of this degree course is to raise the level of management skill and competence in all aspects of retail management. The content, structure and presentation of the course are designed to equip students with the skills to manage a retail business in an increasingly complex and challenging environment. The specific objectives of the course are to:

• provide the basic building blocks required to understand and analyse the principles of sound business practice in a retail context and the environment in which the business operates
• provide the operational knowledge, techniques and skills required to run a retail business more effectively and productively
• provide a senior management perspective and develop analytical and strategic skills required for general management.

Special requirements

Assignments

As assignments will have a practical bias, it will be necessary for applicants to either be employed by a retail company and have their applications supported, or to show evidence of access to a retail company for the purpose of assignment work.

Course structure

Inner core

The following six units are compulsory:

• AFF1110 Accounting for financial decision making
• BTF1010 Commercial law
• ECF1100/ECF2100 Microeconomics
• ETX1100 Business statistics
• MGF1010 Managing people and organisations
• MKF1120 Marketing theory and practice

Outer core

In addition to the two compulsory units below, students must select four from the remaining eight units:

• AFF1300 Money and capital markets
• AFF2631 Financial management
• BTF2220 Corporations law and trusts
• BTF3931/BTF2931 Taxation law
• ECF1200/ECF2100 Macroeconomics
• ETX2111 Business data modelling
• MGF2661 Human resource management
• MGF3401 Strategic management
• MKF2111 Buyer behaviour (compulsory)
• MKF1500 Retail management principles (compulsory)

Strand

The following six units are compulsory for students in the Bachelor of Business (Retail Management):

• MKF3381 Retail case studies
• MKF1501 Buying for retail markets
• MKF2331 Retail promotion
• MKF3390 Retail project
• MKF3360 Retail technology
• MKF3441 International retailing

Electives

In addition to the above 18 units in the 144-point program, students must choose six electives from any discipline within any faculty, subject to approval from other faculties.

The course structure has the following additional regulations which must be observed:

• the number of first-year-level units must not exceed 10 (60 credit points).
• a minimum of six third-year-level units (36 credit points) of which at least four must be from those offered by the faculty on the campus delivering this program.
• at least two (12 credit points) of the open electives must be taken outside the main field of study.

Professional recognition

This course is recognised by the Australian Retailers Association. Graduates employed in the retail industry are eligible to apply for graduate membership.

Application procedures

Applications are to be lodged with the Victorian Tertiary Admissions Centre (VTAC). Closing date for applications is 26 September 2003. Late applications are due by 14 November 2003 (a late fee applies). Telephone 1300 364 133.

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