VCO3403

Advertising design 2 (6 points)

(A&D)

Leader: To be advised

Offered:
Caulfield First semester 2004 (Day)

Synopsis: Building upon the skills and knowledge acquired in VCO2402 students undertake hypothetical briefs interspersed with actual briefs from advertising representatives. These projects involve press, print, signage and television applications. In addition to facilitating the development of individual skills and advertising abilities, the projects also assist students' to develop as a vital and contributing member of a creative team. Collaborative projects, tours and seminars provide students with the opportunity to engage productively with the advertising industry.

Assessment: Major projects: 60%. Minor projects: 40%

Contact Hours: 6 points + 12 hours per week including: 4 hours and 8 independent study hours per week + First semester, Caulfield + Prerequisites: VCO2402 and OHS1000 + Elective + Prohibitions: VCO2401

Prerequisites: VCO2402 and OHS1000

Prohibitions: VCO2401