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MGW3121

Strategic management for international business

(BUS)

Gippsland: Dr Ali Haidar (Chief examiner); Peninsula: Mr Max Coulthard; Malaysia: Dr Tee Ding Ding

6 points + 3-hour class per week + Peninsula, Malaysia, second semester + OCDL, approximately 12 hours per week, second semester + Prerequisite: MGW2351 + Prohibitions: MGX3121

Synopsis: This unit will concentrate on the nature and need for international strategy; the internationalisation process; the context of international strategy; regional strategy; the dynamics of international competition; role of culture in international strategy; corporate control of global corporations and strategic forms of multinational corporations (MNCs); international strategy in services; modes and patterns of international expansion and the management of international strategic cooperation; international strategy and learning; MNCs political strategies; international strategy process and success of international strategies; managing supply chain in the international arena.

Assessment: On campus: Essay (2000 words): 20% + Report (2000 words): 20% + Tutorial participation: 10% + Examination (3 hours): 50%. Distance: Essay (2500 words): 25% + Report (2500 words): 25% + Examination (3 hours): 50%


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