Ms Kathy Sweeny
6 points · 12 hours · First semester · Distance education · Caulfield · Prerequisites: MKX9160, MKF9810
Objectives At the completion of the subject the students will be able to critically review the development of the strategic role and operational methods related to the buying function in different types of retail businesses and formulate a proposal for a financial merchandise assortment plan with commentary on how the plan will achieve optimum productivity and profitability, incorporating financial, statistical and marketing principles and measures.
Synopsis This subject provides a conceptual framework for the planning, integration and control of the retail merchandise management function.
Assessment Assignment 1 (3000 words): 20% · Assignment 2 (4000 words): 45% · Examination 35%
Prescribed texts
To be advised
Back to the 1999 Business and Economics Handbook