MGC3110

Strategic management

Ms Linda McGuire

6 points · Two 1-hour lectures per week and one 1-hour tutorial per week · Second semester · Clayton · Prerequisites: MGC1020 and MGC1030, and any four second-year subjects from the program, or with approval of the lecturer. Students are advised to take MGC2110

Objectives On completion of this course students should understand the concepts, theories, and models of strategic management; understand the key influences on the development of an organisation's strategy; be able to apply these concepts, theories and models to analyse and evaluate the performance of contemporary Australian organisations; be able to evaluate the influences on an organisation's strategy and propose appropriate strategies to improve performance, and; be able to present the results of case analysis both orally and in a written report.

Synopsis This course is concerned with strategic analysis and the process of strategic management in contemporary Australian organisations. The focus is on the application of strategic management theories and concepts to the context of selected Australian organisations. This requires analysis of the environment of the organisation and its internal capabilities to develop and implement strategies to improve performance.

Assessment Written assignments (5000 words): 50% · Examination (2 hours): 50%

Prescribed texts

To be advised

Back to the 1999 Business and Economics Handbook