MGF9610

International strategic management

Dr Ron Edwards

6 points
* One 3-hour class per week
* In-house
* First semester
* Caulfield

Objectives On completion of this subject students will be able to demonstrate an understanding of the concepts and tools used for competitive analyses and strategic planning in the international environment; design global strategies for SMEs and multinational organisations; identify the opportunities and dangers involved in international strategic management.

Synopsis International strategic management provides the students with a framework upon which to review the international business environment and how it functions from a management perspective.

Assessment Two written assignments (2500 words and 4000 words): 60%
* Class test (2 hours): 40%

Prescribed texts

Coulthard M Howell A and Clarke F Business planning: The key to success Macmillan, 1996