<< >> ^

MKT3390

Retail project

Ms Val Clulow

6 points
* Offered by Distance education only
* Second semester

Objectives On completion of this subject students should be able to demonstrate a detailed knowledge of a selected retail area of study; further develop and apply the skills of research, analysis, interpretation and presentation of data; relate theory to practice and through learning develop an inquisitive attitude.

Synopsis This subject requires the completion of a major project which will demonstrate the skills and knowledge acquired by the student during the course. It can be either a practical on-the-job study set by the student's employer in conjunction with the academic supervisor which is not part of the student's normal job; or an in-depth study of a retail issue through research. It will involve the submission of a major written report.

Assessment Report (10,000 words): 100%


<< >> ^
Handbook Contents | Faculty Handbooks | Monash University
Published by Monash University, Clayton, Victoria 3168
Copyright © Monash University 1996 - All Rights Reserved - Caution
Authorised by the Academic Registrar December 1996