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GDN3150

Graphic design practice

26 points * Seven studio hours and one 1-hour lecture per week * Full-year subject * Caulfield * Prerequisites: GDN2150

Objectives On successful completion of this subject the student should be able to demonstrate advanced skills in creativity, art direction and effective problem solving; work confidently within the constraints of a specific brief with due regard to time, cost and production considerations; demonstrate competence in computer skills, visualising, art preparation and professional presentation of design solutions.

Synopsis A series of projects will require research and application of material across a broad subject range, expanding knowledge gained in GDN3110 (Graphic design theory). Subject matter will include expressive typography, logo and symbol design, corporate identity, book design, brochure design, posters, calendars, self-promotion, press advertisements, magazine advertisements, magazine design, editorial layout, packaging, visualising and finished art.

Assessment Eight projects: 100%


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