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Students who commenced study in 2015 should refer to this area of study entry for direction on the requirements; to check which units are currently available for enrolment, refer to the unit indexes in the the current edition of the Handbook. If you have any queries contact the managing faculty for your area of study.
This area of study entry applies to students commencing this course in 2015 and should be read in conjunction with the relevant course entry in the Handbook. Any units listed for this area of study relate only to the 'Requirements' outlined in the Faculty of Business and Economics component of any bachelors double degrees.
Managing faculty | Faculty of Business and Economics |
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Campus(es) | Malaysia |
Notes
With an emphasis on statistical analysis, business analytics refers to the methodological explorations of an organisation's data for supporting the decision making process. Given that information driven organisations are at the forefront of innovation and competitiveness, business analytics is increasingly becoming an important tool for developing new insights and understanding of business performance based on data and statistical methods. Through business analytics, data-driven companies can leverage on their data and make evidence-based decisions to enhance their value propositions.
To complete the business analytics major, students must complete eight units (48 points) as follows:
(a.) the following seven units (42 points):
(b.) one unit from the following (6 points):
2224 Bachelor of Business and Commerce