Undergraduate - UnitMGW2601 - Tourism planning

This unit entry is for students who completed this unit in 2013 only. For students planning to study the unit, please refer to the unit indexes in the the current edition of the Handbook. If you have any queries contact the managing faculty for your course or area of study.

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6 points, SCA Band 3, 0.125 EFTSL

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Level	Undergraduate
Faculty	Faculty of Business and Economics
Organisational Unit	Department of Management
Offered	Berwick First semester 2013 (Day)
Coordinator(s)	Dr Glen Croy

Synopsis

This unit provides an introduction to the tourism planning process, approaches to tourism planning, and planning analysis. Through our individual and collective experiences, this unit will develop an understanding of tourism planning that will enable new interpretations of how tourism can be prepared for at national, local and business levels. The main areas covered include success and failure, resource and protected area planning, macro to micro planning contexts, business planning components, and climate change planning.

Outcomes

The learning goals associated with this unit are to:

apply resource management techniques to tourism planning
analyse the macro to micro contexts of tourism planning
comprehends tourism systems and industry
deconstruct internal tourism business planning
demonstrate tourism planning strategies and responses to climate change.

Assessment

Within semester assessment: 60%
Examination: 40%

Chief examiner(s)

Dr Glen Croy

Contact hours

3 hours per week

Prerequisites

Students must have passed MGW1501, MGX2501 or MGP2501 before undertaking this unit

Prohibitions

MGW3601, MGP2601