Undergraduate - UnitCDS1002 - Communication Design Studio 1B

This unit entry is for students who completed this unit in 2013 only. For students planning to study the unit, please refer to the unit indexes in the the current edition of the Handbook. If you have any queries contact the managing faculty for your course or area of study.

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12 points, SCA Band 1, 0.250 EFTSL

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Level	Undergraduate
Faculty	Faculty of Art, Design and Architecture
Organisational Unit	Department of Design
Offered	Caulfield Second semester 2013 (Day)
Coordinator(s)	Mr Warren Taylor, Mr Jeff Janet

Synopsis

This unit introduces communication design processes relative to the fundamental principles of typography, image, layout manipulation and time-based design. An understanding of how communication design enhances the human experience is initiated in this unit through observation, critical enquiry, interpretation and the creation of visual and interactive forms. Students will utilise typography both as a communicative and expressive tool. Historical and contemporary examples of visual communication, typography and time-based media will be examined, analysed and discussed, providing the opportunity for students to appreciate and develop skills in typography, page layout, motion graphics and digital media design.

Outcomes

On successful completion of this unit, students will have the ability to:

Construct design solutions using two and three dimensional design elements, image making, typography and time-based media
Develop a responsible, inquiring and adventurous attitude to design problem solving
Recognise and use terminology specific to communication design, typography and digital media
Understand and apply the fundamental elements and principles of basic typesetting and type design
Use the fundamental processes intrinsic to time-based design and motion graphics
Understand and apply the occupational health and safety requirements of this unit