Monash University Handbook 2011 Postgraduate - Unit

Refer to the specific census and withdrawal dates for the semester(s) in which this unit is offered.

Synopsis

A conceptual framework for the planning, integration and control of the retail merchandise management function.

Objectives

The learning goals associated with this unit are to:

1. identify the elements within the process of merchandising
2. explain how the various components of a merchandise plan fit together
3. analyse the increasing impact of ethical considerations on retailer-supplier relationships
4. critically evaluate a retail supply chain
5. analyse the increasing impact of technology on the merchandising function.

Assessment

Within semester assessment: 60%
Examination (2 hours): 40%

Chief examiner(s)

David Stewart

Contact hours

3 hours per week

Prerequisites

MKF9810