units

MGX5600

Faculty of Business and Economics

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Monash University

Monash University Handbook 2011 Postgraduate - Unit

6 points, SCA Band 3, 0.125 EFTSL

Refer to the specific census and withdrawal dates for the semester(s) in which this unit is offered.

LevelPostgraduate
FacultyFaculty of Business and Economics
OfferedCaulfield Second semester 2011 (Day)
Caulfield Second semester 2011 (Evening)
Coordinator(s)Mr Max Coulthard & Dr Lawrie Dooley

Synopsis

This unit looks at innovation as a managerial process. It provides methodologies for setting up and managing innovation within teams, departments and organisation wide.
Topics cover: sources of innovation; collaboration and cooperation in innovation; types of innovation networks: social, sartorial, regional, national and global; the strategies and stages of creative innovation, translating knowledge into innovation; methods of selecting and rejecting innovation including the stage gate process; mapping technological change and opportunity; managing an innovative culture and the diffusion of innovation, exploiting intellectual property; the role of discontinuous innovation, and innovation for growth and sustainability in domestic and international markets.

Objectives

The learning goals associated with this unit are to:

  1. develop strategies for managing innovation and its commercialisation
  2. design an appropriate process for screening a new product service idea through to introduction
  3. define criteria for the sustainability of innovations
  4. describe the impact of networks and role of networking on managing the innovation process.

Assessment

Within Semester Assessment: 100%

Chief examiner(s)

Mr Max Coulthard