units
MGW3121
Faculty of Business and Economics
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6 points, SCA Band 3, 0.125 EFTSLRefer to the specific census and withdrawal dates for the semester(s) in which this unit is offered.
SynopsisThis unit will concentrate on the nature and need for international strategy; the internationalisation process; the context of international strategy; regional strategy; the dynamics of international competition; role of culture in international strategy; corporate control of global corporations and strategic forms of multinational corporations (MNCs); international strategy in services; modes and patterns of international expansion and the management of international strategic cooperation; international strategy and learning; MNCs political strategies; international strategy process and success of international strategies; managing supply chain in the international arena. Objectives
The learning goals associated with this unit are to:
Assessment
Within semester assessment: 50% Chief examiner(s)Contact hours3 hours per week Prohibitions |