Monash University Handbook 2011 Undergraduate - Unit

ATS3439 - Youth media

6 points, SCA Band 1, 0.125 EFTSL

Refer to the specific census and withdrawal dates for the semester(s) in which this unit is offered.

Level	Undergraduate
Faculty	Faculty of Arts
Offered	Berwick Second semester 2011 (Day) Caulfield Second semester 2011 (Day) Clayton Second semester 2011 (Day) Sunway Second semester 2011 (Day) South Africa First semester 2011 (Day)
Coordinator(s)	Dr Andy Ruddock (Berwick, Caulfield, Clayton)

Notes

Previously coded COM3080

Synopsis

This unit examines the construction of the youth audience/consumer; the development of new media narratives; and the associated reading and consumption practices of youth. Youth narratives are examined as sites of pleasure and contestation for an emerging citizenry in an increasingly converging and globalised environment. Areas of study include virtual reality, Internet sites, music video, animation, soap opera, sitcom, hybrid current affairs and magazines.

Assessment

Written assignment 1 (1350 words): 30%
Written assignment 2 (1350 words): 30% +
2 Hour exam(1800 words): 40%

Chief examiner(s)

Andy Ruddock

Contact hours

One 2-hour seminar per week

This unit applies to the following area(s) of study

International studies
Communications

Prohibitions

GSC2416, ATS2439