Monash University Handbook 2011 Undergraduate - Unit

Refer to the specific census and withdrawal dates for the semester(s) in which this unit is offered.

Notes

Synopsis

This unit is designed for students who do not have a background in tourism studies. The Unit provides an insight into the study of tourism in an Australian and international context. The main areas of focus include the key components of the tourism industry (airlines, tours and accommodation), the importance and function of tourist attractions, motivations and types of tourists and the social, economic and environmental impacts of tourism. Emerging themes in tourism will be discussed including independent travel, cultural tourism, events based tourism, indigenous tourism, nature based tourism, tourism communications and the media, and tourism development especially in the developing world.

Objectives

The learning goals associated with this unit are to:

1. Gain an understanding of the Australian and international tourism industries;
2. Describe and interpret tourism through a range of perspectives and lenses, such as historical, geographical, economic, legal, and marketing perspectives;
3. Identify and distinguish tourism and hospitality industry sectors;
4. Recognise the relevance of research methods and forecasting to tourism;
5. Examine tourism industry careers;
6. Identify and apply sustainability principles as they relate to tourism;
7. Outline and apply communication and behaviour theory to tourism;
8. Understand tourism research;
9. Examine tourism futures;

Assessment

Written Essay (2250 words): 40%
Class Presentation: 10%
Examination (2 hours): 50%

Contact hours

One 2- hour lecture and one1- hour tutorial per week

This unit applies to the following area(s) of study

Australian studies

Prerequisites

First year Arts sequence or equivalent

Prohibitions

AUS1040, ATS2392