Offered
Berwick First semester 2008 (Day)
Synopsis
This unit examines the management of tourist attractions. Topics include conceptualisation and planning, theme parks, heritage attractions, interpretation, authenticity, visitor impacts, seasonality and co-operative marketing.
Objectives
The learning objectives of this unit are to:
- identify the range and diversity of tourism attractions;
- explain and analyse theories of authenticity and dissonance to attractions;
- distinguish and analyse models and theories of tourist motivation;
- analyse tourist expectations and drivers of satisfaction;
- explain and critique tourist decision-making, experience and on-site behaviour.
Assessment
Within semester assessment: 60%
Examination (2 hours): 40%
Contact hours
3 hours class contact
Prerequisites
MGW2501
