PUB5006

The Publishing Firm ( 6 points, SCA Band 1, 0.125 EFTSL)

Leader: Nick Walker

Offered:
City First semester 2006 (Day)

Synopsis: The organisation, objectives and operations of typical publishing firms. Principles and practices of management in the publishing industry. Topics include the objectives of the firm; decision-making processes; the management of intellectual property, including contracting with authors, suppliers, distributors, other publishers; financial management; the creation and supervision of teams; project management; the supervision of team-leaders and project managers; staff appraisals; the management of specialists and suppliers, including outsourcing; information technology, records and archives management; managing change in the firm.

Assessment: Two projects and practical assignments (2000 words total): 30% + Essay (4000 words): 30% + Research project (2000 words): 20% + Examination (1000 words): 20%

Contact Hours: 2 hours (1 x 2 hour seminar) per week plus industry seminars