MKF5260

International marketing ( 6 points, SCA Band 2, 0.125 EFTSL)

Leader: Dr Margaret Matanda

Offered:
Caulfield First semester 2006 (OCL-ONLINE)
Caulfield Second semester 2006 (Evening)
Caulfield Second semester 2006 (OCL-ONLINE)

Synopsis: Non-domestic market opportunities and appropriate techniques to identify, develop, monitor and manage the international environment.

Assessment: Assignment(s): 60% + Examination (2 hours): 40%

Contact Hours: 3 Hours class contact or equivalent per week