MKF1500

Retail management principles ( 6 points, SCA Band 2, 0.125 EFTSL)

Leader: Mr Michael Morrison

Offered:
Caulfield First semester 2006 (Day)

Synopsis: An overview of retailing from a management perspective. The development of retailing; the Australian retail industry and its environment; merchandising planning, control and distribution; pricing merchandise; selling and sales promotion; store location, layout and presentation.

Assessment: On-campus - Assignment(s): 60% + Examination (2 hours): 40%

Contact Hours: 3 Hours class contact or equivalent per week