MGX5030

Corporate and social responsibility ( 6 points, SCA Band 2, 0.125 EFTSL)

Leader: Dr Ken Coghill

Offered:
Not offered in 2006.

Synopsis: This unit analyses corporate social responsibility from a strategic management perspective. It examines how a company manages its relationships with a range of stakeholders through its operating practices and the potential sources of strategic and competitive advantage that derive from corporate social responsibility. Through case studies based on Australian and international companies, students will examine the strategic challenges within a range of industry settings that arise from the interaction of market and non-market influences and develop strategies for responsible management in turbulent environments.

Assessment: Individual assignment (4000 words): 40% Individual assignment (3500 words): 40% Group presentation + Report (2000 words): 20%

Contact Hours: Three hours class contact

Prerequisites: Four 9000 level units