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Undergraduate |
(BUS)
|
Leader: Dr Warwick Frost
Offered:
Berwick Second semester 2005 (Day)
Peninsula Second semester 2005 (Day)
Synopsis: This unit considers festivals and events as important and growing sectors of the tourism industry. Major topics include the nature, scale and scope of festivals and events, their economic impact and the importance of research and planning for their successful operation. Consideration is given to their social and environmental impacts and strategies for minimising any negative effects
Assessment: Two assignments (each 2500 words): 60% Examination (2 hours): 40%
Contact Hours: 3 hour class contact
Prerequisites: 72 credit points of study