MKF2121

Marketing research methods (6 points)

(BUS)

Leader: Dr David Stewart

Offered:
Caulfield First semester 2004 (Day)
Caulfield Second semester 2004 (Evening)
Caulfield First semester 2005 (Day)
Caulfield Second semester 2005 (Evening)

Synopsis:

Assessment: Research Proposal: 20% + Research Report: 30% + Examination (3 hours): 50%

Contact Hours: 3 Hours class contact or equivalent per week

Prerequisites: ETX1100, MKF1120

Corequisites: MKF2111 or MKW2111

Prohibitions: MKW2420, MKC2500