Postgraduate handbook 2004
Business and Economics

Executive Certificate in Retail and Wholesale

Course code: 1861 + Course abbreviation: ExecCertRet&Wh + Caulfield + On-campus + One semester full-time, two semesters part-time + Course director: Mr Michael Morrison + Total credit points required: 24

This course is designed for professionals who are employed in the retail/wholesale industry who wish to undertake study in retail business units.

Course structure

Students must complete four core units (24 credit points):

• MKF9110 Theory and process of buyer behaviour
• MKX9160 Foundations of marketing
• MKF9810 Retailing
• MKF9140 Merchandising planning and control

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