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Marketing project (12 points)



Not offered in 2003.

Synopsis: This subject allows students to broaden and extend an area of study and apply knowledge and skills gained throughout their course, to the conduct of a substantive piece of research in a business area of special interest to them within their field of specialisation.

Assessment: Dissertation report (10,000 words): 100%

Prerequisites: completion of 8 units in a masters degree discipline area (or equivalent)

Prohibitions: MKX5301

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