MKW1601

Introduction to E-Business (6 points)

(BUS)

Leader: Dr Samir Gupta, Malaysia: Mr Thomas O'Daniel

Offered:
Berwick First semester 2003 (Day)
Gippsland First semester 2003 (Day)
Gippsland First semester 2003 (OCL)
Malaysia First semester 2003 (Day)
Singapore First semester 2003 (OCL)
Malaysia Second semester 2003 (Day)
Malaysia Summer 2003 (Day)
Berwick First semester 2004 (Day)
Gippsland First semester 2004 (Day)
Gippsland First semester 2004 (OCL)
Malaysia First semester 2004 (Day)
Singapore First semester 2004 (OCL)
Malaysia Second semester 2004 (Day)
Malaysia Summer 2004 (Day)

Synopsis: Introduction to E Business and its enabling technologies including email, EDI, EFT, bar-coding, electronic catalogues, smart cards and CALS. Associated electronic processes and systems including on-line business, the Internet and World Wide Web (WWW). Other issues include international standards, ethics, privacy, accounting, legal and security issues; the impact on the workplace; corporate, national and global information infrastructures; aligning information technology to business strategy; electronic marketing worldwide; internationalisation, government policies, strategies and leadership.

Assessment: Practicing electronic commerce: 20% + Assignment 1 (research report - 2500 words): 30% + Examination (3 hours): 50%

Prohibitions: BEW1601