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Business research methods (6 points)


Leader: Assoc Prof Alan Simon

Not offered in 2003.

Synopsis: Design of research proposals; the collection of qualitative and quantitative data using a variety of research techniques; applying statistical techniques to the analysis of quantitative data; probability and non-probability sampling designs and ethical issues in business research

Assessment: Two written assignments (up to 4000 words each): 35% + End-of-semester test: 15% + Examination (3 hours): 50%

Contact Hours: 3-hour class per week

Prohibitions: combination: MGF5430

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