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ECW2731

Managerial economics (6 points)

(BUS)

Leader: Dr Gennadi Kazakevitch

Offered:
Berwick First semester 2003 (Day)
Gippsland First semester 2003 (Day)
Gippsland First semester 2003 (OCL)
Perth First semester 2003 (Day)
Singapore First semester 2003 (OCL)
Berwick First semester 2004 (Day)
Gippsland First semester 2004 (Day)
Gippsland First semester 2004 (OCL)
Perth First semester 2004 (Day)
Singapore First semester 2004 (OCL)

Synopsis: This subject reviews the contemporary microeconomic principles in the context most relevant to business people. Market processes, demand patterns, cost structures, market conditions, pricing policies, and the impact of regulation on business decisions are discussed. Cases and problems from the prescribed text, Australian media, and on-line resources illustrate how economic concepts can be applied to specific industries. Analytical techniques and quantitative tools link the concepts to measurement and managerial decision-making.

Assessment: Major essay (4000 words): 40% + Examination (2 hours): 60%

Contact Hours: 3 hours per week (2-hour lecture, 1-hour tutorial) and 9 hours of independent study, Berwick, Gippsland, Peninsula

Prerequisites: ECW1101


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