MKX5230

Wine Tourism

(BUS)

Dr Mary Cole

6 points + Off-campus with compulsory 5 day residential block at Peninsula + Second semester

Synopsis: MKX5230 seeks to develop an understanding of the importance of tourism to the wine culture including the relationship between wine and food in the promotion of wineries, regionality, and the role of festivals and events as part of the integrated tourism product.

Assessment: Assignment 1 (2000 words): 20% + Assignment 2 (2000 words): 20% + Group assignment (6000 words):60%