MKW3443

Export marketing

(BUS)

Mr Tariq Bhatti

6 points + OCDL, approximately 12 hours per week + First semester + Berwick, Gippsland, Malaysia, Hong Kong, Singapore + Prerequisite: MKW2402

Synopsis: Role of government, methods of exporting, basis of export sales, export documentation, finance of exports, methods of payment, export finance transactions, foreign exchange transactions, export finance insurance corporation, modes of international transport, quoting for export, marine insurance, legal aspects, case study analysis.

Assessment: On-campus - Assignment (3000 words): 35% + Tutorial: 10% + Written report: 5% + Examination (3 hours): 50%) + Off-campus - Written (5000 words): 50% + Examination (3 hours): 50%