MBA5005

Strategic management

(BUS)

Professor Peter FitzRoy

6 points + 3 hours per week, or 39 contact hours, block mode + First and second semester, summer semester + Caulfield + Prerequisite: Students must be enrolled in the MBA program

Synopsis: Strategic management is concerned with creating organisations that create value to all stakeholders in a turbulent world. This unit integrates material from earlier units in the MBA degree, in particular from marketing, accounting, operations, individual and organisational behaviour, information technology and finance within a strategic framework. On completion of the unit students should be able to understand the key influences on the development of an organisation's strategy, analyse those influences, propose appropriate strategic behaviour for an organisation and demonstrate an understanding of how strategic change can occur within an organisation.

Assessment: Company performance assignment: 20% + Two case studies: 70% + Class participation: 10%