SYM4025

Survey research

(ART)

Kirsten McLean

12 points + 2 hours per week + Second semester + Clayton

Synopsis: Strengths and weaknesses of survey research, including mail questionnaires, face-to-face interviews, telephone interviews and focus group interviews. Issues and debates concerning each survey technique include the wording of questions and various interviewer or respondent biases.

Assessment: Two practical assignments (3000 words each): 33.3% each + Essay (3000 words): 33.3%