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BEW1601Introduction to electronic commerce(BUS)
Malaysia: Mr Peter Schmidt 6 points + First and second semester + 3-4 hours per week + Distance, Malaysia, Singapore Synopsis: Introduction to electronic commerce and its enabling technologies including email, EDI, EFT, bar-coding, electronic catalogues, smart cards and CALS. Associated electronic processes and systems including on-line business, the Internet and World Wide Web (WWW). Other issues include international standards, ethics, privacy, accounting, legal and security issues; the impact on the workplace; corporate, national and global information infrastructures; aligning information technology to business strategy; electronic marketing worldwide; internationalisation, government policies, strategies and leadership. Assessment: Practicing electronic commerce: 20% + Assignment 1 (research report - 2500 words): 30% + Examination (3 hours): 50% |
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