MKG3443

Export marketing

(BUS)

Dr Yunus Ali

6 points + 2-hour lecture and 1-hour tutorial per week + Distance, approximately 12 hours per week + First semester + Gippsland + Prerequisite: MKG1402

Synopsis: Role of government, methods of exporting, basis of export sales, export documentation, finance of exports, methods of payment, export finance transactions, foreign exchange transactions, export finance insurance corporation, modes of international transport, quoting for export, marine insurance, legal aspects, case study analysis.

Assessment: On campus (assignment of 3000 words, 35%; tutorial, 10%; written report, 5%; examination of 3 hours, 50%): 100% + Distance (written of 5000 words, 50%; examination of 3 hours, 50%): 100%