MKF3360

Retail technology

(BUS)

Dr Val Clulow

6 points + Distance + Second semester

Synopsis: Function of electronic data processing in modern retail organisations, especially information technology as a strategic management tool. Use of data bases, electronic data input, quick response and management information systems and reporting. Technological developments and the future of competitive retailing.

Assessment: Assignment: 35% + Assignment: 30% + Assignment: 35%